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Tuesday, October 17, 2006

Where is everybody?

Radio ads and radio guys .. the same everywhere (a billboard in Bangalore, where commercial radio has only been legal for a couple of years.)


My email is slowing down to less than a trickle. Come on, everybody ...

Still in Mangalore .. this morning I went down to the harbour to watch the fishing boats come in and sell their catch. Had breakfast in the Fisherman's Association Restaurant ... really good food here .. because I know local people I am getting away from the standard touristy restaurants (though room service in the hotel at night is good and really cheap -- I'm only spending $4 a day maximum on food). After all the meetings all day it's good to eat by myself accompanied only by Hindu TV, the Discovery Channel and non-stop American movies.

This afternoon I am going mosquito busting with a citizens group that is trying to stop the spread of malaria. Then off to meet city councillors. Tomorrow is All India Radio (they've set me up to meet the Chairman of the whole Corporation, which is very cool. I am going to talk to him about how he sees All India Radio working with community radio). Further on the radio front, I was amazed to learn that the first commercial stations only went on the air 4 or 5 years ago. Another 326 are coming on line in a month or two. And the predictions are that there will be 5000 new stations on the air within five years.

From what I've seen, commercial radio isn't going to be any more exciting here than it is in Canada. The marketing is the same too -- big beefy guys with cool sounding names who are trying to be funny and entertaining. Sigh ... this is not a stylistic export from America that I am happy to see here.

(Later Postscript -- when I was doing community radio interviews on Oct. 16 in Bangalore, the continuous lament from Indian community radio folks was that the government was never going to legalize community radio. Despite the legislation being on the table for 9 years. On November 16, just two weeks after I got home, it was legalized. That is big news ....)

Over and out for now. More tomorrow. Write to me!

Definitely getting more used to being here. Canada has started to become a bit of a haze ...

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